PinnedAllison NetzerinswagrulesSwag RulesA framework for creating momentum.4 min read·Feb 7, 2022--1--1
Allison NetzerinswagrulesIt’s in the bagA Swag Rules Take on the New Yorker Tote2 min read·Apr 18, 2023----
Allison Netzerinswagrules“Nobody Wants to be Trashy*”55% of consumers only keep a promotional product for a year.2 min read·Apr 13, 2023----
Allison NetzerinswagrulesSwag Rules: What does swag stand for?Swag stands for “stuff we all get.”3 min read·Mar 17, 2023----
Allison NetzerinswagrulesThe Swag Rules SongbookSwag is not a thing — it’s a momentum strategy — and it’s not always for prospects and customers. A big part of what we do when we…3 min read·Nov 21, 2022----
Allison NetzerinswagrulesSaving the day the Swag (Rules) wayEvent swag is hard.5 min read·Nov 7, 2022----
Allison NetzerinswagrulesFall-ing for the Swag RulesThe Swag Rules Framework in Action3 min read·Sep 23, 2022----